It only takes roughly 50 milliseconds for someone to make a decision about your website.
That means that you have 0.05 seconds to make a good enough impression that they decide to stay on your site and see what you have to offer them.
Do you think that your current website could draw someone in that amount of time? If you don't have a site yet, do you think you could create one that's interesting enough to capture attention that quickly?
The importance of having a solid website to showcase your business cannot be understated.
If you're trying to decide if a professional web design company could be beneficial for you, read on to learn some of the benefits of taking this route.
Customization Is Key
Considering your site only has a limited amount of time to make an impression, and in that time you're competing against a variety of other websites operated by the same types of businesses like you, having a custom site is essential.
If you were to create the site yourself, chances are you would end up using a template that would limit the number of custom options and restrict where you're able to place information.
Hiring a professional ensures that your site is unique to you and set up exactly how you envisioned it would be.
Don't have a vision? Again, a web designer can steer you in the right direction and help design something that represents your business well while still appealing to the masses.
Search engine optimization, or SEO, is the practice of designing a site with search engine algorithms in mind to increase visibility.
Having a complete understanding of SEO can take a long time. However, a professional will be equipped with the knowledge and tools they need to write copy that will make your site more likely to come up on the top of searches.
A web professional will also be able to design a site that has good UI/UX design and is user-friendly enough for potential customers to navigate the site without getting confused or frustrated.
Have you ever been on a webpage that's poorly designed? For example, the menu might be confusing or nonexistent; the buttons don't work, things aren't where you expect them to be, etc.
Would you stay on a site like that for very long? Chances are you wouldn't.
Hiring a designer to make sure that the flow is right is a good idea to avoid having a website that people leave just as quickly as they came.
Nearly 40% of people will stop engaging with a site if it loads too slow.
A slow site could stem from a variety of issues, but a professional that's well versed in website services will be able to provide you with a website that runs smoothly.
It doesn't matter how great your website appears if it doesn't load for users or loads so slowly that potential customers are hitting the back button to escape and find a better site instead.
In recent times optimizing your website for mobile use has become more important than ever before. This is because 56.75% of all web traffic comes from mobile phones.
This means that you can expect people to be navigating your site from their phone more than half of the time!
You need a website that looks great and performs well both on desktops and mobile devices. Doing this takes skill, so hiring someone who knows how to do this easily can save you some major headaches.
As a business owner, time is likely a luxury. Because of this, wasted time leads to less time you're able to spend on other, more important tasks that only you can take care of.
Don't let your to-do list pile up; take off one exceedingly important item by hiring a web professional to build and monitor your site.
A professional will take significantly less time to build you a custom website than it would take you to build out a site using an ineffective template.
Not only do you save time with the creation of the site, but you will also end up saving time from not needing to deal with site maintenance either.
If you hire an experienced web design company, your maintenance needs should be at a minimum. They will be able to design it in a way that prevents downtime, major crashes, and technical issues.
However, technology can be demanding, and maintenance is necessary for even the most well-designed sites.
Instead of wasting your time handling these minor issues when they crop up, it's a massive weight off your shoulders when you have someone who can care for these problems for you.
Hire a Professional Web Design Company Today
This article walked you through seven of the most significant ways that deciding to hire a professional web design company can benefit you.
Opting for a professional to design and build the site can save you time and money. In addition, you're guaranteed to have a site that's unique to you, runs smoothly, and looks great on any device.
If you think that hiring a designer to spruce up your current site or create an entirely new one sounds like a good fit for you, don't hesitate to contact us today so that we can get started designing you a hassle-free site and take your online presence to the next level.